Brand

The FlashBeing official logo consists of two arrows. One points to your keyboard, indicating your "FlashBeing", and the other one points out of the screen, indicating your "HumanBeing". It is always either yellow or white. Don’t show it in a different way. Don’t ever use the Flash Ico without the colored background.

Square logo

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Rounded logo

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Extended logo

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Usage guidelines

The FlashBeing marks include the FlashBeing name, logo and any word, phrase, image, or other designation that identifies the source or origin of anyone of FlashBeing’s products. Do not modify or alter the marks or use them in a confusing way. Use only official assets to represent FlashBeing.

Preserve safety spaces and follow guidelines

Preserve a safety space between the logo and other contents.

Don’t
  • Un-capitalize the word "FlashBeing", except when it’s part of a web address.
  • Alter the logo.
  • Animate the logo.
  • Change colors of the logo.
  • Display only the Flash ico.
  • Use old versions of the logo.

Colors

Primary Color
HEX: #fca400
CMYK: 0/40/100/0
RGB: 252/164/0
HSB: 39°/100%/99%
Lab: 75/27/88
Secondary Colors
HEX: #34759f
CMYK: 83/49/19/1
RGB: 52/117/159
HSB: 204°/67%/62%
Lab: 46/-11/-31
HEX: #a44644
CMYK: 25/83/73/16
RGB: 164/70/68
HSB: 1°/59%/64%
Lab: 43/40/23
HEX: #459d87
CMYK: 74/18/56/1
RGB: 69/157/135
HSB: 165°/56%/62%
Lab: 59/-33/3
HEX: #5f4c52
CMYK: 57/65/52/32
RGB: 95/76/82
HSB: 341°/20%/37%
Lab: 34/9/0
HEX: #f0f0f0
CMYK: 4/3/3/0
RGB: 240/240/240
HSB: 0°/0%/94%
Lab: 95/0/0

Typography

We use the San Francisco font on Mac and iOS platforms, Roboto on the others.

San Francisco
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Roboto
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Arial
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
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